The growth of social media in recent years has led many people to believe that email marketing is in decline. However, this cannot be further from the truth; you just need to check your inbox to see that email is still thriving and as effective as ever.
Email marketing provides the most direct line of communication between you and your customers. It has the ability to increase conversions, build relationships and keep your business in mind when potential customers reach ‘purchase mode’.
Have a look at our infograhic below for best practice tips on designing and building and email.